Prime Inc. Plans $160 Million Georgia Terminal with Driver Amenities Including Hair Salon and Basketball Court
Prime Inc., a major carrier based in Springfield, Missouri, has acquired a 131-acre property in Griffin, Georgia, as part of its expansion efforts. The company purchased the site in May 2025 for $40 million. Recent reports from CoStar indicate that Prime now intends to invest an additional $160 million to develop the property into a full-service truck terminal.
This development marks a significant commitment to infrastructure in the Southeast, a region critical for freight routes connecting the Atlantic coast to inland distribution hubs. Griffin, located approximately 40 miles south of Atlanta, positions the terminal strategically along key highways such as Interstate 75, facilitating efficient operations for over-the-road drivers.
The planned terminal will incorporate amenities designed with driver well-being in mind. Among the features are a hair salon and a basketball court, alongside standard facilities expected in modern truck terminals. These additions reflect an approach to creating supportive environments that address the practical needs of professional drivers during downtime.
Prime Inc. operates one of the largest flatbed and refrigerated fleets in the industry, with a network of terminals across the United States. The company’s current footprint includes locations in states like Missouri, Texas, and North Carolina. This Georgia project expands that network into a high-growth area, where logistics demand continues to rise due to e-commerce and manufacturing activity.
For drivers, terminals serve as more than just parking and maintenance stops. They provide secure rest areas, fueling stations, and maintenance services that keep fleets moving reliably. The inclusion of recreational and personal care options, such as the basketball court and hair salon, could help mitigate the isolation and fatigue common in long-haul trucking.
The initial $40 million acquisition underscores Prime’s long-term planning. Property records confirm the purchase occurred in May 2025, setting the stage for the substantial $160 million build-out. CoStar’s reporting on the investment details highlights the scale of the project, which will transform raw land into a operational hub capable of supporting hundreds of trucks and drivers.
Georgia has emerged as a logistics powerhouse, with the Port of Savannah handling record cargo volumes and Atlanta serving as a major air freight gateway. New terminals like this one help carriers manage increased throughput, reduce deadhead miles for drivers, and improve turnaround times. Drivers assigned to regional or dedicated runs in the Southeast stand to benefit from shorter hauls to home base facilities.
Prime’s investment aligns with industry trends toward enhancing driver retention through quality-of-life improvements. While specifics on construction timelines or exact capacity remain undisclosed, the project’s amenities suggest a focus on comprehensive support. Professional drivers often spend extended periods away from home, making access to grooming services and exercise facilities practical enhancements.
The 131-acre site offers ample space for truck parking, service bays, and administrative buildings. In an era of driver shortages, carriers investing in such facilities demonstrate a commitment to operational excellence and workforce support. This terminal will likely integrate with Prime’s broader dispatch and telematics systems, enabling efficient load matching for its drivers.
Local economic impacts in Griffin could include job creation in construction, maintenance, and terminal operations. For the trucking community, the facility promises a modern outpost in a strategic location, potentially easing some pressures of the daily grind on the road.
Prime Inc. has not released further details on the project timeline or additional features at this stage. Drivers interested in opportunities with Prime can monitor the company’s hiring channels for updates related to the new Georgia terminal.